digitalKnowledge Essentials - Issue 5

Welcome to the August edition of digitalKnowledge Essentials.

It has been a very busy summer for digitalKnowledge! Over the last two months we have focused a great deal of effort on formalizing our primary service lines, as well as launching our new corporate website. Both initiatives were exciting projects for dK and highlighted just how much we have grown and evolved as a company in the last three years.

We encourage you to visit our newly redesigned website – www.digitalknowledge.biz –which offers details on who we are, what services we provide, as well as recent client success stories. We hope you find the site informational – please check back often for updates on recent news and upcoming events.  We would also appreciate any feedback you have concerning the site and will use your comments to improve the site in the coming months.

Enjoy the rest of the summer and I look forward to speaking with you again in early fall.

Sincerely,

Curt Sellke
President, digitalKnowledge

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New Corporate Website!

We are excited to announce the launch of our newly redesigned corporate website – www.digitalknowledge.biz!

This new site offers our visitors valuable information regarding who we are as a company, what services we provide to our clients, as well as highlight project examples. We have added new supporting materials on our key service offerings, along with additional details on our Pay for Performance guarantee, leadership team, and community involvement.

The site will be updated frequently with recent news and upcoming events. Make sure to check back often to see what’s new with dK!

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What is OPE?

digitalKnowledge recently formalized a new service offering – Operational Planning & Efficiency – or, OPE for short.

So what is OPE?

OPE focuses on helping companies who are looking to accurately diagnose problems in their business, find the right solution to treat underlying causes, and develop implementation plans to ensure results are delivered on time and on budget.

The services offered under the OPE umbrella span many aspects of exploring, identifying, and solving complex business problems for our clients by combining people, processes, and technology into the end solution.

OPE standardizes many of our proven approaches to projects which can now be offered as standalone services or combined into the early planning cycles of our larger, enterprise-wide initiatives.

Click here to learn more about OPE.

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digitalKnowledge Byte

Focus on your “exceptional” requirements when choosing the right technology tool

Choosing the right technology to meet your business requirements can be a daunting task. This is especially true within mature genres of software, such as Customer Relationship Management (CRM), where there are a large number of potentially worthy products that have become commoditized at the feature and functionality level.

To help navigate through this type of technology marketplace, it is important to both thoroughly understand and prioritize your requirements, focusing intently on your “exceptional” requirements that may be truly unique to your business/industry or may be considered difficult to address.

These “exceptional” requirements can be used to help differentiate vendors and their offerings. By determining a small handful of difficult and/or unique “exceptional” requirements, you can effectively separate a long-list of technology choices from one another and work to find the best match.

Think of this approach in terms of the 80-20 rule in which 80% of your requirements can be considered “typical,” and thus, can be supported by nearly any reputable offering. On the flip side, the other 20%, those that you consider “exceptional”, can then be used to find your way to the best solution for your needs.

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